President William Ruto made headlines on Sunday when he appeared at the Moi International Sports Centre, Kasarani, wearing a pair of luxury sneakers during Harambee Stars’ Africa Nations Championship (CHAN) clash against Zambia.

The national team thrilled fans with a 1-0 victory that secured top spot in their group and set up a quarter-final showdown against Madagascar. However, much of the online chatter shifted from football to fashion, as Kenyans couldn’t help but notice the Head of State’s bold footwear choice.

A closer look revealed that President Ruto was sporting Ferragamo Gancini Round-Toe Lace-Up Sneakers.

The sneakers — crafted with black suede detailing, the iconic Gancini emblem, breathable mesh, and thick rubber soles — retail between USD 695 and USD 850 (Ksh100,000–130,000). Considering exclusive sourcing and delivery, Ruto’s pair may have cost over Ksh140,000.

Salvatore Ferragamo is an internationally renowned luxury brand, often favored by celebrities and global leaders for its blend of sophistication and comfort.

Online platforms buzzed with reactions, with some Kenyans praising the President’s sense of style, while others questioned the price tag of the shoes amid the country’s economic challenges.

Ruto has often portrayed himself as a “hustler president,” championing affordability and grassroots economic reforms. His choice of high-end sneakers sparked conversations around the contrast between his hustler narrative and his luxury fashion taste.

Despite the fashion buzz, Harambee Stars ensured that the spotlight remained on football. The national team’s 1-0 win over Zambia not only excited fans at Kasarani but also boosted Kenya’s hopes of advancing further in the tournament.

The team will now face Madagascar in the quarter-finals, a clash expected to draw massive attention from fans nationwide. For more on Harambee Stars’ progress, check out our sports coverage.